Are you an East Texas small business owner?  Want to make an immediate windfall?  It's now time for the Rick St. Nick tip of the day.  Well, not actually my tip.  Kind of read about it.

But, if I did operate my very own 'biz', would most likely follow this strategy for success.

For only a limited time, bring your gun, or concealed weapon permit to my "place", to get a 15% discount on products or service.

Despite any viewpoints on gun control, this promotion is nothing short of marketing genius, and has enabled a Virginia Beach, Virgina pizzeria to roll in the  --  DOUGH!