Since Jimmy Fallon has taken over the Tonight Show, ratings have really taken off. Part of the ratings success is the fact that Jimmy is doing new bits and gags like this one, Fingers On a 4x4. Who knew that Jimmy was a Ford truck fan?We found out recently, and also that he wants to purchase a new 2014 F-150 King Ranch Ford.

Fingers on a 4X4! Absolute genius! Jimmy has invited ten car salespeople from all across the country to try to sell him a truck, by outlasting all the others. They're on the deck of the USS Intrepid, a WWII aircraft carrier-turned museum docked in New York Harbor, holding on to the F-150 for as long as they can. The last one standing gets to sell Jimmy his new truck.

Before you know it he'll have it jacked up, customized, and tearing through the nearest mud track. Good choice, Jimmy.

Here's Jimmy's Announcement:

And here's the live feed of Fingers On A 4x4, Live from New York: